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In this episode of The Law of Relevancy, Cordes Owen sits down with Rachel Hernandez, Senior Director of Content at Next Net Media, one of the largest content and link-building agencies in the U.S.

Rachel shares how her background in creative writing led to a successful career in content marketing, how storytelling builds trust and drives results, and why human insight still matters in an AI-driven world.

Whether you’re a marketer, content creator, or entrepreneur, this conversation is packed with takeaways you can apply to your own content strategy.